June 14, 2024


Simply The Best Food

LA-dependent deli Heroic Italian opens pop-up in Castro with delicious

2 min read

Los Angeles-centered sandwich outfit Heroic Italian just lately got its feet wet in the Bay Spot, launching a pop-up in mid-December inside wine and spirits shop Swirl on Castro (572 Castro Avenue). With online ordering accessible, it really is a swift and mouth watering lunch or evening meal solution — and if you select it up on your own fairly than opting for DoorDash shipping and delivery, you can snag a bottle of wine far too.

The special of the property at Heroic Italian is identified as the OMG, and it really is a Italian-sub-esque combination of prosciutto, salami, capocollo, mortadella, porchetta, smoked mozzarella, artichokes, tomatoes, housemade giardiniera, mustard, and black truffle mayo. Obtaining sampled this, I can attest it is a mouth watering, beautifully crafted sandwich — bolstered by a excellent contemporary roll from SoMa-based mostly Montesacro Pinseria. Also the evenly pickled tomato and giardinera (pickled vegetables) seriously set it about the prime.

For heat sandwiches, there are two selections with rotisserie chicken, together with the the Genoa (with basil pesto and roasted tomato).

There are also some fantastic salads, together with the roasted-vegetable-large Mount Etna, and two vegetarian sandwiches — the Marinetti, with imported Bufala mozzarella, avocado, roasted tomato, pesto, and aged balsamic glaze and the Vegan, with avocado, roasted tomato, carmelized onion, vegan pesto, and house-manufactured giardinera.

It’s not a affordable sandwich, at $15-16. And opposite to some of the advertising pictures, while, the OMG sandwich is not huge — but it is truly just the appropriate dimensions. As owner David Bullitt advised Eater past thirty day period,  But, he provides, the sandwiches are “lovingly cared for and lovingly crafted,” and you “will never walk away bloated.”

Heroic Italian began with a area in Santa Monica that was in fact opened by Bullitt’s brother, Jeffrey Merrihue. Both equally Bullitt and Merrihue were being former tech fellas in Silicon Valley, and SF-dependent Bullitt made a decision last year that he preferred to follow his brother into the restaurant organization, and thus the pop-up was born. He rapidly observed a associate in Swirl proprietor Sabeen Minns, and for the time remaining, the company will be functioning out of Swirl’s retail shop — where the common wine bar has sat dormant given that March 2020.

On-line orders can be ready in about 20 minutes, or can be scheduled in progress, and DoorDash delivery is an selection as very well. 

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